31 August
Mazda Shinari Concept on Show

Mazda has unveiled the Shinari, a new four-door coupe concept, at a private press event held in Milan. The car indicates the future design direction for the Japanese brand. “Kodo”, Japanese for soul of motion, is the nickname that Mazda has given the new design language.

This is the successor of “Nagare” styling theme, which stood for “flow”. The design language was created through a collaboration involving Mazda’s design studios in Germany, the United States and Japan.

The car shows the future face of Mazda’s family of vehicles, an aluminum signature wing, as well as the overall styling trend for future production models.

Mazda said that they wanted to play in the same group as BMW and Audi, and that they were working to improve the quality level of its interiors for future vehicles.

The Mazda Shinari will make its debut at the 2010 Paris Motor Show in September.

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